Heather Oxsen

Boundless Music Festival is a project I completed in my Junior Studio course. Starting from scratch, I had to create the festivals overall aesthetic, branding, logo mark, and experience. Wanting to push myself outside my comfort zone and stray from typical design style, I decided to utilize a neon color palette with bold typography and illustrative components. ​Alongside the branding and logo mark, I also included merchandise, tickets, announcement posters, and featured artists visuals. 

(Artist imagery and music are not my own, utilized for a class
assignment only)